Ways to work
Ways to work.
Two ways to work with DUO. One embedded engagement, one productized system. Both run by Justin.
01 · Embedded
Embedded Content Operator.
A senior B2B operator embedded in your team. Owning the systems that turn ideas into published content — strategy, voice, production, distribution.
Inside the work
- ·Voice and audience audit, strategy, and editorial calendar
- ·End-to-end production: writing, editorial, distribution
- ·System setup — where content lives, how it ships, how it's measured
- ·Performance baseline and iteration on cadence
$5,000–$10,000 / month
See details →Built with
Plan in
Notion
Draft in
Claude Code
Store in
GitHub
Schedule in
Buffer
Measure in
PostHog
02 · Productized
Founder LinkedIn.
Founder voice on LinkedIn at a consistent cadence. Live extraction calls capture your thinking. AI workflows turn it into mixed-media posts. DUO handles production, you stay focused on the work.
Inside the work
- ·Live content extraction calls (AI-supported)
- ·Mixed media: text, video clips, graphics
- ·2–3 posts per week, scheduled via Buffer
- ·Voice profile and story bank that compound over time
$2,000–$3,000 / month, two tiers
See details →Built with
Communicate in
WhatsApp + Google Meet
Store voice in
Supabase
Draft in
Claude Code
Edit clips in
Descript
Schedule in
Buffer

MARS Discovery District · Toronto
Workflows
Looking to do it yourself?
Explore a breakdown of some of the real AI-first systems we use.
See the workflows →