Become a known voice in your field.
I interview you and find the moments worth sharing.
What gets in the way.
“I don’t have the time.”
It takes two 30-minute calls a month. That’s an hour for the clips and another hour for approvals if I manage the copy and scheduling on LinkedIn.
“I don’t have any ideas.”
The ideas come out naturally in conversation. I guide the conversation, or we compile ideas throughout the month.
“I don’t know what to say.”
That’s normal. I ask the questions and give you feedback on the spot. What gets shared are your best moments.
You work directly with me.
I’ve spent nearly a decade working with B2B teams across tech and AI, operators in professional services, and 2.5 years in political communications.
I run the conversations, develop the angles, and write and produce the written and video content that becomes your consistent digital presence.
I’ve worked directly with founders and executives, and three things are clear: personal branding is a powerful asset; it is vastly underused; and executive systems need to be hyper-efficient, or they won’t last. I built a service specifically catered to this reality, one that runs on one to two hours of your time a month.
Justin DeMarchiFounder, DUO · Toronto
How it works.
I interview you twice a month. Take the clips and post them yourself, or have me write and schedule up to two posts a week for you. It all runs on live calls, so you never have to arrive with a content plan.
See how it works in detail →You show up & share your thinking
A live interview twice a month, thirty minutes each. I record it for clips, and it is our time to work out the messaging and your voice.
I make the content
I cut five to seven video clips from each interview. On Managed LinkedIn, I also write and schedule the posts.
You post it, or you approve it
On Interview and Clips, the clips land in a shared Drive folder, ready for you to post. On Managed LinkedIn, you approve the copy I write, and the content gets published to your account, up to twice a week.
Who this is for.
Solo experts
You operate a business in your own name, and showing what you know is part of how you plan to grow it.
Fractional execs, executive coaches, consultants, advisors
Professional services
Your work runs on relationships, and people need to know who you are before they call.
Insurance providers, investment managers, lawyers, accountants, realtors, brokers
Founders
You already know you should be on LinkedIn. You can explain the company better than anyone.
Companies far enough along that the ICP and core offering are defined
“It’s way more efficient than doing it yourself and generates a superior output.”
Creating authentic and insightful unscripted content while speaking into a camera is very difficult for most people. Justin’s relaxed, conversational approach makes it easy to get out key messaging in a way that doesn’t seem contrived.
“Justin helped us position our brand as a trusted authority, providing real value through one of the top-performing channels.”
Armin Baig · Director of Sales & Marketing, Kritik
“Justin helped strengthen our global presence by clearly communicating differentiators in quality, innovation, and advanced asset intelligence.”
Dan MacGregor · Co-Founder & CXO, Nexxiot
“Justin has a real talent for brand storytelling. He knows how to craft a narrative that resonates and makes your company stand out.”
Nick Jones · Co-Founder, Classet
For those who don’t want to give up their voice to AI.
A company page is a marketing channel. Your profile is not. Investors read it. Customers read it. Whatever goes up there attaches to you, and to the company by extension.
I often hear, “I don’t want to give up my voice.” This is not another AI tool or me guessing at what you should say. Thoughtful questions in monthly calls give you the space to share your voice and expertise. These moments become the content that goes out on your channel.
Two fixed monthly prices.
$750 USD a month for two interviews and the clips. $1,500 adds the writing and the scheduling. Or explore a more hands-on fractional service.
See what is included →Thirty minutes together,two to three clips to keep.
We spend half our call talking strategy and the other half doing a mini content session that produces 2-3 clips for you to use as you like.
Describing the work only goes so far, so this lets you experience what a content recording session is like.
Book a free content session →